Strong hold pomade is a specific request. Not everyone needs it. The guy who does knows exactly what it means.
The Supermax was built for maximum control. If your hair does what it wants by lunch no matter what you put in it, this is the product. Stiff hold, matte finish. Your style stays exactly where you put it. No rework, no adjustment, no touching it again.
Apply to dry or damp hair. Work it through, set your style, and move on. The hold is stronger than the Matte Clay or the Fiber Paste. This is the top of the range for guys who need grip.
The high shine finish keeps it from looking hard or shellacked even at this hold level. It reads as intentional, not overdone. Washes out at night with warm water and shampoo.
Built by The Holy Black for the guy who needs his style to stay in place all day. Maximum hold, max shine finish. Made in New York.
